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17 Sep

1800 REVERSE CHARGE CALL PHONENAME SERVICES IN AUSTRALIA

Author: admin  //  Category: 1800 reverse, 1800reverse, reverse call, reverse calls, reverse charge, reverse charge call, reverse charge calls, reverse charges, reverse number, reverse telephone

1800 Reverse and 1800 PHONEHOME are the only true full service 1800 reverse charge call phonename operators in Australia.
 
What about Telstra and Optus? Well…Telstra and Optus have phone numbers…not phonenames. That doesn’t really matter except who can remember numbers these days with the successful onslaught of phonenames like 1800 Reverse and 1800 PHONEHOME.
 
What about other 1800 reverse charge call phonename operators like 1800 Mumdad and 1800 Nocredit. Again, they have phonenames but do not offer the full service of reverse charge calls to mobiles AND fixed lines.
 
Sure…1800 Nocredit gets you to jump the call to your mobile after it has been received on your fixed line. However, 1800 Nocredit cannot give you the low fixed line rates that 1800 PHONEHOME offers customers.1800 Nocredit needs to charge the higher mobile rates because effectively the call is terminated and conducted on a mobile phone.
 
1800 Mumdad does not offer the service of a reverse charge call to a fixed line and concentrates it service on reverse charge calls to mobiles only. 1800 Mumdad does however offer its regular customers the odd free call to the home fixed line…but limits the duration and the frequency.
 
1800 Reverse and 1800 PHONEHOME ultimately terminate and conduct the reverse charge calls to the fixed line on the fixed line… and that’s the way it should be!
 
Bottom line is of course, out of 1800 Reverse and 1800 PHONEHOME, which service provider gives the best deal to its customers. Absolutely no contest here…1800 PHONEHOME wins hands down!
 
William Tys
CEO
1800 PHONEHOME
20 September 2008

 

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13 Sep

1800 REVERSE CHARGE CALL PHONENAMES

Author: admin  //  Category: 1800 reverse, 1800reverse, reverse call, reverse calls, reverse charge, reverse charge call, reverse charge calls, reverse charges, reverse number, reverse telephone

 

 

 

1800 reverse charge call phonenames are being employed by the main  

service providers in the reverse charge call industry. 

 

Two such service providers are 1800 Reverse and 1800 PhoneHome. 

 

1800 Reverse and 1800 PhoneHome both have reverse charge call capability

to mobiles and fixed lines.

 

1800 Reverse and 1800 PhoneHome use phonenames for very good reasons.

Phonenames are easy to remember, lower the cost of lead generation, increase

response rates and reinforce brands.

 

There are many more reasons why phonenames generally will work in any industry,

for example, you can link the phonename to your domain name and phonenames

assist with word of mouth promotion. All the above positives apply to both 1800 Reverse and 1800 PhoneHome except for the following very important point.

 

Research in the USA shows clearly that the most powerful and memorable phonenames

are those that clearly describe the activity or service and then create a ‘call to action’.

 

Of all the 1800 reverse charge call phonenames, 1800 PhoneHome fulfils all

the above requirements for a top level phonename and is therefore making significant

inroads into the reverse charge call market.

 

William Tys

CEO

1800 PHONEHOME

 

 

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28 Jun

The Reverse Charge Call Sector

Author: admin  //  Category: 1800 reverse, 1800reverse, reverse call, reverse calls, reverse charge, reverse charge call, reverse charge calls, reverse charges, reverse number, reverse telephone

The Reverse Charge Call Sector 

Some brief history

  1. Telstra (and its predecessors) was the only reverse charge call operator in Australia up until around 2000. A typical reverse charge call was from a Telstra payphone to a Telstra fixed home phone.  This was in keeping with the nature of these calls being by persons in urgent need to contact someone, and not being in a position to pay for a phone call.  
  2. Most people were, and still are aware of the Telstra reverse charge call service, where children and others can avail themselves of a Telstra payphone and call home in an emergency without having to make a payment in a phone booth. 
  3. Telstra is required under its Universal Service Obligation (USO) to maintain a certain number of payphones nationwide. However, due to the high cost of maintenance and the high ownership of mobile phones, Telstra has understandably reduced payphone numbers in past years.  Moreover, it can be expected that reductions in numbers will continue for those reasons. 
  4. With regard to the rates charged by Telstra to the calling party for reverse calls, these were uniform and reasonable.  The process that the calling party had to follow in making a reverse charge call was also simple to follow.
  5. The situation today in the reverse charge call industry is markedly different and change is on the way.
William Tys
CEO
28 June 2009

 
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06 Jan

Reverse Charge Call Services: Customer Demographics

Author: admin  //  Category: 1800 reverse, 1800reverse, reverse call, reverse calls, reverse charge, reverse charge call, reverse charges, reverse number, reverse telephone

 

 

The customer demographics of reverse charge call services are usually around 10 to 24 year old, male and female, Australia wide. A reverse charge call service will also be used by renters, unemployed and people on low incomes. It is estimated that this demographic totals about 3 to 4 million. This demographic has a high usage of pay phones and prepaid mobile phones. As a prepaid user depletes the credit on their mobile phone, they are forced to make a call (perhaps a reverse charge call) from a fixed line. This is happening in the current market but as more people opt for prepaid mobiles (47% and increasing) this will happen more often.

 

This demographic of teenagers and prepaid mobile users also place a high value on social networking and being in contact with their peers. These trends are evidenced by the explosive growth of social networking sites like MySpace, FaceBook, Xing and Skyrock. This social networking has created new ways to communicate and share information and is now an essential part of everyday life for younger people who make up a significant percentage of the demographic who use a reverse charge call service. 

 

William Tys

CEO

1800 PHONEHOME

 

 

 

 

 

 

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16 Nov

Reverse Charge Calling…A Premium Service

Author: admin  //  Category: 1800 reverse, 1800reverse, reverse call, reverse calls, reverse charge


 
A reverse charge call facility is a premium service. That is why you pay a little more for a reverse charge call than if you used your own phone.
 
Take the following examples of obvious premium services. A ride in a taxi is a premium service. You could take the bus but you need to get to your appointment on time…so you take a cab. And because you use this premium service you pay more to get to your destination than if you decided to use your own car or took the bus.
 
Another example is a toll road. Sure you can go through twenty sets of lights and stop and start and take an hour and a half to get to you where you are going ….but if you take the toll road then you get there in ten minutes and no stress…but you have to pay the ten bucks to use the toll road. Same as the taxi, the toll road is a premium service.
 
Usually people who set up premium services of any kind have invested in infrastructure,  equipment or resources and they need to get a return on their investment as well as providing a well regarded service to the community.
 
Reverse charge call operators do the same. There is a significant amount of investment in time and dollars that go into setting up a reverse charge call facility…and it’s a premium service.
 
A reverse charge call is not like a regular call. A regular call is one way…from Party A to Party B. There are several parts to a reverse charge call. Party A calls a reverse charge service and enters the number he or she wants. This is checked by the management platform. Party A then identifies himself or herself. The call goes to the management platform and from there the Party B number is dialled. Identification and acceptance takes place at the Party B end and then that information goes back to the management platform where the parties are connected. This solutions or telephony architecture is much more complicated than a one way call. Inbound and outbound charges are levied against the operator, billing solutions attract telecom fees and platform management fees are paid. If party B does not accept the call, the costs are directly borne by the operator.
 
So…a reverse charge call facility is certainly a premium service and when the situation is urgent and necessary how happy are you when you know the number of a reverse charge call service so you can make a call to get assistance. How happy are you when your children know the number to call so they are always in touch…day or night!
 
William Tys
CEO
 

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04 Dec

1800 REVERSE CHARGE CALL SERVICE 1800 PHONEHOME IS NOW BILLING TO FIXED LINES

Author: admin  //  Category: 1800 reverse, 1800reverse, reverse call, reverse calls, reverse charge, reverse charge call, reverse charge calls, reverse charges, reverse number, reverse telephone

The 1800 reverse charge call service 1800 PHONEHOME is now a full service reverse charge call service. 1800 PHONEHOME has mobile phone zero rating with both Optus and Virgin. The reverse charge call service 1800 PHONEHOME also bills directly to your home phone number with the assistance of Optus.

The service is cheap and fast and has gained popularity in a matter of weeks simply by the fixed line billing announcement on its website.  It seems that users will support in a big way those 1800 reverse charge call operators that enter the market with a competitive price.

The popularity of 1800 PHONEHOME is evidenced by the rapidly increasing use of the facility without even across the board advertising. Word of mouth is pushing up the call volume of 1800 PHONEHOME in reverse charge calls to fixed lines and mobiles.

William Tys
CEO
Melbourne
Australia
 
 
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25 Oct

1800 REVERSE CHARGE CALL SERVICES ARE PREMIUM SERVICES

Author: admin  //  Category: 1800 reverse, 1800reverse, reverse call, reverse calls, reverse charge, reverse charge call, reverse charges, reverse number, reverse telephone

1800 Reverse and 1800 PhoneHome offer full 1800 reverse charge call services…and they are premium services!

The 1800 reverse charge calls made to both these services can be labelled premium services because you pay a premium…that is, the cost is more than the cost of a normal call. This due to a 1800 reverse charge call being more complex than a normal call in terms of telephony solutions…but it is convenient if you are unable to make a normal or regular call.

A taxi is a premium service. Perhaps you could use your car at less cost, but the taxi service is convenient.

A toll road is a premium service because instead of going through ten sets of traffic lights and taking 30 minutes to get to your destination, you arrive in say 10 minutes…very convenient!

1800 reverse charge calls are also a premium service in that if your mobile is out of credit or you have lost your mobile, just jump into a telephone box and make a 1800 reverse charge call with services like 1800 Reverse or 1800 PhoneHome.

It’s convenient… it can help out… it can save the day!

William Tys

CEO

www.1800PhoneHome.com.au    

 

 

 

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29 Sep

1800 PHONEHOME Reverse Charge Call Service

Author: admin  //  Category: 1800 reverse, 1800reverse, reverse call, reverse calls, reverse charge, reverse charge call, reverse charge calls, reverse charges, reverse number, reverse telephone

1800 PHONEHOME reverse charge call service has been operational for about 18 months.
 
This 1800 reverse charge call service is Australia wide and facilitates reverse charge calls to mobiles and fixed lines.
 
The strength of the 1800 PHONEHOME reverse charge call phonename is evident from the increasing call volume 1800 PHONEHOME is achieving with very little advertising cost.
 
1800 reverse charge call phonenames, like 1800 Reverse and 1800 PHONEHOME, are readily memorized and are the most powerful 1800 reverse charge call phonenames in the industry.
 
Other operators in the industry, apart from not having full service 1800 reverse charge call services (because in effect these operators bill only to mobile phones) also do not have phonenames that tell customers what they are all about. 1800 Reverse is well branded via millions of advertising dollars and is the dominant 1800 reverse charge call operator in Australia.
 
However, the 1800 reverse charge call phonename, 1800 PHONEHOME, apart from being extremely memorable and being a call to action, is also engrained in the minds of the community via the popular ET movies and videos which are still being purchased today in Gold Editions.
 
William Tys
CEO
www.1800PhoneHome.com.au


 

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28 Jun

The Reverse Charge Call Sector

Author: admin  //  Category: 1800 reverse, 1800reverse, reverse call, reverse calls, reverse charge, reverse charge call, reverse charge calls, reverse charges, reverse number, reverse telephone

The Reverse Charge Call Sector 

Some brief history

  1. Telstra (and its predecessors) was the only reverse charge call operator in Australia up until around 2000. A typical reverse charge call was from a Telstra payphone to a Telstra fixed home phone.  This was in keeping with the nature of these calls being by persons in urgent need to contact someone, and not being in a position to pay for a phone call.  
  2. Most people were, and still are aware of the Telstra reverse charge call service, where children and others can avail themselves of a Telstra payphone and call home in an emergency without having to make a payment in a phone booth. 
  3. Telstra is required under its Universal Service Obligation (USO) to maintain a certain number of payphones nationwide. However, due to the high cost of maintenance and the high ownership of mobile phones, Telstra has understandably reduced payphone numbers in past years.  Moreover, it can be expected that reductions in numbers will continue for those reasons. 
  4. With regard to the rates charged by Telstra to the calling party for reverse calls, these were uniform and reasonable.  The process that the calling party had to follow in making a reverse charge call was also simple to follow.
  5. The situation today in the reverse charge call industry is markedly different and change is on the way.
William Tys
CEO
28 June 2009

 
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